iCreate Limited Signs Sales Agreement to Acquire Ideas Execution Ltd
- iCreate Limited has announced that the Company has signed an Agreement to acquire the shares of Branding & Trade Marketing company, Ideas Execution Limited. The acquisition fits within the company’s Merger and Acquisition strategy toward building out its vision as a leader within the creative and digital economies in Jamaica and the wider Caribbean region.
- iCreate’s CEO Tyrone Wilson, noted that “This partnership will see iCreate owning 100% of Ideas Execution and Founder Kevin Frith, becoming a top 10 shareholder in iCreate and a strategic investor”. This acquisition comes on the heels of the Company’s successful closing of Digital Outdoor Billboard Company, Visual Vibe.com Limited.
- Ideas Execution is a leading commercial service provider and business development agency in Jamaica. Ideas Execution, Campari and Wray and Nephew have partnered to execute over 500 branding projects and distributed products valued at over $1 billion in Jamaica since 2013. It has also partnered with a number of clients such as GraceKennedy Group, Seprod, and Lucozade to execute over 100 branding projects.
- While training remains the core of iCreate’s business, the company is responding to the need of diversifying its business in a way that creates revenue synergies and diversifies its income stream to ultimately improve its financial performance.
(Source: JSE)