Norse Atlantic Airways Launches New Route To Jamaica  

• The announcement that a low-cost European airline will be expanding its services to the Caribbean, including Jamaica this winter season has been well received by the Ministry of Tourism. Norse Atlantic Airways will begin flying between London Gatwick to Kingston and Montego Bay in October this year. 
• Flights to Montego Bay will operate four times a week starting October 29, 2023, while Norse Atlantic Airways will fly to Kingston three times a week starting October 31. The fares for the new flights will start at £559 for a return trip.
• Delano Seiveright, Senior Advisor and Strategist in the Ministry of Tourism said the introduction of the new flights is not only significant for Jamaica but also for the development of Kingston, where the only other carrier with nonstop flights to London Gatwick is British Airways.  
• The tourism strategist predicts that there will be an increase in bookings due to the new flights, pointing out that visitor arrivals from the UK have already exceeded pre-COVID-19 levels. 
• The buoyancy in the tourism sector has been the main driver for economic growth since the reopening of the economy. This announcement will further put Jamaica in a position to benefit tremendously from increased arrivals, as the UK is one of the country’s main markets. Additionally, increased earnings from tourism will continue to drive economic growth.

(Source: RJR News)