Netflix Raises Prices As It Adds 9 Million Subscribers  

  • Netflix has raised subscription prices for streaming plans in the United States, Britain, and France to increase revenue in a competitive market.
  • Price increases include a $3 per month hike for the premium ad-free plan in the U.S. and $2 per month for the one-stream basic U.S. plan.
  • Despite recent labour tensions in Hollywood and strikes affecting productions, Netflix continues to dominate viewer engagement, with its programming accounting for 8% of television screen time, second only to YouTube.
  • The company aims to boost revenue as it faces market saturation and competition from major rivals, such as Disney and Warner Bros Discovery.

(Source: Reuters)