Tourism State Minister Welcomes Inaugural Liat Air Flight from Guadeloupe

• Minister of State in the Ministry of Tourism, Hon. Tova Hamilton, welcomed the inaugural Liat Air flight from Pointe-à-Pitre, Guadeloupe, to Montego Bay, Jamaica, on July 14.
• The flight, which touched down at Sangster International Airport carrying 33 passengers, marks the start of a twice-weekly, year-round service operating on Tuesdays and Saturdays. There are plans to gradually grow to daily flights as demand increases.
• In her address, Ms. Hamilton said the new connection was about far more than moving people between two destinations, as it opens Jamaica to the French Caribbean and builds a stronger bridge into the wider European market, while also creating fresh opportunities.
• The connection aligns with what the Ministry describes as Tourism 3.0, a strategy focused not just on growing visitor numbers but on ensuring more Jamaicans benefit directly from tourism revenue.
• The launch of the nonstop service is expected to deliver benefits beyond transportation by creating new opportunities for industries linked to tourism. The route supports broader efforts to ensure that tourism growth generates economic benefits for businesses and workers across the country.

(Sources: JIS & NCBCM Research)